Fade-Defying Brilliance: L’Oreal Paris Superior Preference Hair Color

L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color is a popular hair dye that has been on the market for decades. With over 50 shades to choose from, this product promises to deliver gorgeous, fade-defying hair color with dimension. It also claims to provide long-lasting color and a silky, shiny finish. But does it live up to its promises? In this product review, we will take a closer look at L’Oreal Paris Superior Preference in 4 Dark Brown and see if it is worth the hype.

Superior Preference Permanent Hair Dye Kit:

The first thing that caught my attention about this hair dye was the packaging. The box is sleek and modern, with a clear image of the color on the front. Inside, the kit comes with a gel hair dye formula and a Care Supreme Conditioner with Shine Serum. The instructions were easy to follow, and the application process was relatively straightforward.


  • Fade-defying formula
  • Over 50 shades to choose from
  • Comes with Care Supreme Conditioner with Shine Serum
  • Long-lasting color
  • Multiple formulations and styles available

Customer Reviews:

With a rating of 4.6 out of 5 stars and over 556 reviews, it is safe to say that L’Oreal Paris Superior Preference is a popular choice among customers. Many users praise the long-lasting effect of this hair dye, with one reviewer stating, “I have been using this product for years, and my color always lasts for weeks without fading.” However, some users with fast hair growth have noticed their roots showing through sooner than expected. One reviewer mentioned, “While the color is long-lasting, I have to touch up my roots more frequently than with other hair dyes.”

Another aspect that stood out in the customer reviews was the shine and silkiness of the hair after using this product. One user wrote, “My hair has never felt so soft and looked so shiny after coloring. The conditioner that comes with it is amazing!” However, there were a few negative reviews regarding the color not matching the box. A customer shared, “The color wasn’t the one I normally buy. It was a little lighter, even though it said it was the same color. There was a slight variance.”


  • Long-lasting color
  • Adds shine and silkiness to hair
  • Easy to use
  • Multiple shades to choose from


  • Some users may experience faster root growth
  • Color may not always match the box


Q: Is this hair dye suitable for covering gray hair?

A: Yes, L’Oreal Paris Superior Preference is suitable for covering gray hair.

Q: How often do I need to touch up my roots?

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A: This may vary depending on your hair growth, but on average, users touch up their roots every 4-6 weeks.

Q: Does this hair dye have a strong smell?

A: Yes, some customers have mentioned that the product has a potent aroma during application. It is recommended to use it in a well-ventilated area.

Q: Is this product suitable for sensitive scalps?

A: As with any hair dye, it is essential to do a patch test before using it on your scalp to ensure you do not have an allergic reaction.

Final Thoughts:

Overall, L’Oreal Paris Superior Preference in Dark Brown is a solid choice for anyone looking to achieve deep, lasting color with an added glossy finish. The packaging is sleek, the application process is easy, and the results are impressive. However, some users may experience faster root growth, and the color may not always match the box. It is essential to keep these factors in mind before purchasing this product.

If you are someone who likes to switch up your hair color frequently, L’Oreal Paris Superior Preference may not be the most cost-effective option. But for those looking for a long-lasting, vibrant hair color with added shine and silkiness, this product is worth trying. With L’Oreal being a trusted and innovative brand in the beauty industry, you can trust that their hair dye will deliver on its promises.

Disclaimer: Our articles are based on thorough research, customer feedback from Amazon, and direct testing. We use AI technology to assess all customer reviews for comprehensive insights. This post may contain affiliate links, allowing us to earn a small commission at no extra cost to you, supporting our quality content creation. Your support is appreciated!

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